HUFT is India’s luxury, design-driven omnichannel pet care brand focusing on "Mindful Pet Parenting." Founded in 2008, the company operates as a full-stack ecosystem providing premium private-label and curated third-party pet products, including premium organic food, custom apparel, orthopedic bedding, treats, and interactive toys. In addition to its dominant direct-to-consumer (DTC) e-commerce presence, the brand features a specialized retail footprint with over 100 experience centers and 80+ professional pet spas across major high-income urban markets in India.
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